Privacy

This site uses Google Analytics 4 to count page views and see which pages people find useful. IP addresses are anonymised, there is no session recording, no advertising pixels, and no cross-site ad tracking. I look at totals, not individuals.

If you'd rather not be counted, any browser-level tracking blocker or the Google Analytics opt-out add-on stops it, and the site works exactly the same.

The hosting platform that serves this site keeps standard server logs, the same way every web host does. That's operational, not something I read or market against.

The questions on the contact page save your answers to my own database so a half-finished enquiry isn't lost, and email the completed answers to me. That data is locked down to the studio account — no other signed-in user, and no third party, can read it.

A completed submission is also counted as an anonymous conversion event in analytics. The event records that a submission happened, never your name, email, or answers.

If you email me, I use your message and address to reply, to scope the work, and to keep the thread going while we're talking. I don't sell it, rent it, or add it to a marketing list you didn't ask to join.

Business correspondence and project records are kept as long as they're useful for the work and for ordinary business records. Ask me to delete your correspondence and I will, unless I need to keep something for accounting or a signed agreement.

Google Analytics sets a first-party cookie to tell repeat visits from new ones. It is not used for advertising, and it isn't shared with ad networks.

Otherwise the site stores a small amount of data in your browser only to remember interface state — for example, that you've already seen the homepage intro animation, so it doesn't replay on every visit. That data stays on your device and isn't sent anywhere.

This site is hosted by a third-party provider, analytics are processed by Google Analytics, and fonts are served from a public font CDN, which means those providers see the ordinary request information a browser sends to load a page. Email you send me lands in a standard email provider's inbox.

I don't embed advertising networks, social trackers, or data brokers.

If you want to know what correspondence I hold about you, want a copy, or want it deleted, write to everton@black-horizon.dev and say so. There's no form and no ticket queue — it's one person on the other end.